As crony capitalist brides in Burma wear white western gowns (strapless) - western celebs opt for color.

http://www.cnn.com/2012/10/25/living/color-wedding-dresses/index.html?hpt=hp_bn11 Of course we in S and SE Asia always knew color is best. In Thailand and some parts of SE Asia, white is color of (royal) mourning - see recent funeral of King Sihanouk in Pnom Penh, Cambodia, with royal ladies in white lace tops. Queen Monique wore a whitish suit to match her white hair. She is French or part-French. Thai nuns and Buddhist novices wear white robes. It's all in the head.